SGLA Welcomes GBG to Its Expanding Membership

The Social Gaming Leadership Alliance (SGLA) today announced that GBG, a global leader in identity and location technology, has joined SGLA as its newest partner.
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Global leader in identity and location technology joins SGLA to support safe, responsible, and innovative Social Plus games

WASHINGTON, DC – The Social Gaming Leadership Alliance (SGLA) today announced that GBG, a global leader in identity and location technology, has joined SGLA as its newest partner.

For more than three decades, GBG has helped organizations verify identities and locations of customers and clients they serve. The company’s tools and expertise help businesses prevent fraud, withstand emerging threats, and grow responsibly across industries.

“GBG is proud to join the Social Gaming Leadership Alliance and its work to advance consumer protection and responsible social gameplay,” said Rebekah Jackson, Head of Global Gaming at GBG. “Players deserve to feel confident that the platforms they use take their safety seriously. We look forward to partnering with SGLA on its commitment to ensuring Social Plus is an industry players can trust.”

SGLA brings together operators, service providers, and other stakeholders who share a commitment to innovation, consumer protection, and appropriate regulation and oversight that recognizes the unique entertainment value of Social Plus games in an increasingly digital market. GBG’s inclusion strengthens the Alliance’s ability to advocate for frameworks that prioritizes player safety and protection.

“We are very excited to have GBG as a partner. The company’s expertise aligns with SGLA’s commitment to protecting Social Plus players while also upholding the integrity of our industry,” said SGLA Executive Director Sean Ostrow. “Identity verification is a core foundation for a safe digital experience and ensuring that only adults can participate. GBG is a global leader in helping Social Plus operators, and many other industries, confirm who is on the other side of the screen, and they will bring meaningful support and perspective to SGLA’s mission.”

GBG joins the SGLA alongside founding operator partners VGW, PlayStudios, Yellow Social Interactive, ARB Interactive, and B-Two Operations, as well as major payments providers Nuvei and Paysafe.

To learn more about SGLA, please visit our website at www.SGLeadership.org and our social channels at LinkedIn, X, and Facebook.


Contact:
Laurie Rossbach
Partner, Seven Letter
202.258.7810
Laurie@SevenLetter.com

About the Social Gaming Leadership Alliance

The Social Gaming Leadership Alliance (SGLA) champions social gaming operators who offer innovative, free-to-play entertainment experiences enjoyed by millions of Americans while promoting responsible digital entertainment. Our partners set the standard for innovation, world class games and the responsible use of digital marketing including sweepstakes promotions. We advocate for appropriate oversight that recognizes the unique entertainment value of social online games, protects players, platforms and the community, and promotes responsible gameplay.

The SGLA’s operator partners are VGW, PLAYSTUDIOS, Yellow Social Interactive, ARB Interactive, B-Two Operations and Publishers Clearing House (PCH). Other partners include major payments providers Nuvei and Paysafe. The SGLA’s advocacy and standards focus exclusively on online social games. Our advocacy does not extend to operators offering sports products or transacting in cryptocurrency.

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