Social Plus Games: Safe, Fun, Always Free-to-Play 

A popular form of digital entertainment enjoyed by millions of Americans.

Social Plus games, a mainstream digital entertainment category that deliver interactive board, card and casino-style games, are safe, fun, and always free to play. Platforms provide free-to-play experiences with option​al​ in-game purchases to enhance gameplay, and the addition of opportunities to win prizes of value through sweepstakes promotions.

Millions of adults across the country enjoy these games as a form of interactive entertainment that blends skill, creativity, and social connection without requiring a purchase to participate. 


Social Plus games already have an economic impact in the states where they operate. With modern, commonsense regulation, they could generate hundreds of millions more in state revenues each year to support priorities like education, health care, roads and more. 

Player Quotes

Public Opinion:

Americans Support Regulation Over Bans 

National polling shows strong, bipartisan support for
regulating — not banning — Social Plus games:

84% of Americans
agree laws should be modernized to regulate and tax Social Plus games
Only 8%
believe the games should be banned, and only 4% consider this a priority issue

Support is even stronger among Social Plus players. 

What we stand for

Social Plus games are not only entertaining — they support jobs, innovation, and state revenue. With commonsense regulation, state budgets could gain hundreds of millions more annually. That’s funding that could be used for education, health care, infrastructure, and other essential services.

Social Plus is a well-established, popular form of digital entertainment. SGLA partners set the standard for innovation, world-class games, and the responsible use of digital marketing, including sweepstakes promotions. We promote the highest standards of player protection and industry integrity while advocating for sensible regulatory frameworks that recognize Social Plus games as a safe and growing component of the interactive entertainment industry. 

Age-restricted platforms

SGLA partners prohibit minors from accessing their platforms using robust technology requirements and processes to prevent access to games and platforms by minors.

Responsible social gameplay

All types of online games should be safe, fun and fair. Our partners monitor behavior, train staff and offer players tools to manage their play responsibly.

Consumer Protections

SGLA partners implement leading anti-money laundering (AML), financial crime prevention, security protocols, and data protection measures. Players have access to responsible gaming tools including purchase limits, self-exclusion options, and one-click access to responsible gaming resources.

Legal Operations

Online social games operate under established sweepstakes law used by countless mainstream brands. These games are legitimate entertainment with mandatory free participation options.

Age-restricted platforms​

SGLA partners prohibit minors from accessing their platforms using robust technology requirements and processes to prevent access to games and platforms by minors.

All types of online games should be safe, fun and fair. Our partners monitor behavior, train staff and offer players tools to manage their play responsibly.

SGLA partners implement leading anti-money laundering (AML), financial crime prevention, security protocols, and data protection measures. Players have access to responsible gaming tools including purchase limits, self-exclusion options, and one-click access to responsible gaming resources.

Social Plus games operate under established sweepstakes law used by countless mainstream brands. These games are legitimate entertainment with mandatory free participation options.

A Sensible Approach to Regulation:

Social Plus games are a safe, established form of entertainment enjoyed responsibly by adults nationwide. We believe policymakers, industry, and stakeholders can work together to modernize laws in a way that protects consumers while allowing innovation and economic growth to continue.