Introducing “Social Plus”

On behalf of the Social Gaming Leadership Alliance (SGLA), I’m pleased to unveil “Social Plus,” a new term to refer to the category of freemium games provided by SGLA partners, the online social game operators who share a passion for responsible innovation, player protections and integrity in our growing sub-industry. 

Latest news

Economic Potential of Social Plus Games in Florida

Economic modeling shows that implementing a modern regulatory framework for online social games with sweepstakes promotions, or Social Plus games, could generate more than $70 million in new annual revenue for Florida. 

SGLA Urges Smart Regulation of Social Plus Games in Massachusetts

Modern regulation and taxation could unlock $30 million+ in new state revenue while strengthening consumer protections.

Economic Potential of Social Plus Games in Massachusetts

Economic modeling shows that implementing a modern regulatory framework for online social games with sweepstakes promotions, or Social Plus games, could generate more than $30 million in new annual revenue for Massachusetts.  

SGLA Expresses Disappointment at Minnesota AG’s Actions, Urges Smart Regulation of Social Plus Games

Alliance seeks collaboration to ensure Minnesota adults retain access to safe, lawful online social games with sweepstakes promotions.

Sweepsy: A Conversation With VGW’s Head Of Responsible Social Gameplay

VGW's Head of Responsible Social Gameplay says: “I just want to really emphasize that I think the VGW RSG program would stand heads up to anyone in the industry, both social and real-money.”

Proposed Ban on Online Social Games with Sweepstakes Promotions Would Cost New York Over $230 Million Annually 

The Social Gaming Leadership Alliance (SGLA) today released new economic modeling showing that a thriving online social games with sweepstakes promotions industry contributes more than $230 million annually to New York’s economy.  

California Tribe Joins in Opposition to AB831, Highlighting Lack of Consensus on Flawed, Rushed Bill 

Kletsel Economic Development Authority (KEDA) asserts partnering with online social media platforms offers opportunities for California tribes 

SGLA Condemns New Jersey’s Ban on Free-to-Play Online Social Games as Government Overreach 

New law bans legitimate online games, eliminating jobs and stifling innovation 

SGLA Urges Lawmakers to Reject AB831 Following Senate Public Safety Hearing 

Following today’s California Senate Public Safety Committee hearing, the Social Gaming Leadership Alliance (SGLA) is urging lawmakers to reject AB831, a rushed and sweeping bill that would ban legitimate online social games and criminalize an entire form of digital entertainment enjoyed by millions of Californians.

SGLA: California Assembly Bill 831 Threatens Businesses Across California with Criminal Liability

California Assembly Bill 831 (AB831) proposes a sweeping ban on online social games which utilize sweepstakes promotions.

SGLA Calls for Rejection of California AB831 During Senate Hearing

Bill would ban legitimate online games while shielding unregulated competitors and threatening California innovation; thousands of Californians already voicing their opposition to this flawed Bill

Social Gaming Leadership Alliance Responds to Louisiana Attorney General Opinion

Ruling mischaracterizes legal, promotional sweepstakes models used by online platforms across industries