Introducing “Social Plus”

On behalf of the Social Gaming Leadership Alliance (SGLA), I’m pleased to unveil “Social Plus,” a new term to refer to the category of freemium games provided by SGLA partners, the online social game operators who share a passion for responsible innovation, player protections and integrity in our growing sub-industry. 

Latest news

Economic Potential of Social Plus Games in Florida

Economic modeling shows that implementing a modern regulatory framework for online social games with sweepstakes promotions, or Social Plus games, could generate more than $70 million in new annual revenue for Florida. 

SGLA Urges Smart Regulation of Social Plus Games in Massachusetts

Modern regulation and taxation could unlock $30 million+ in new state revenue while strengthening consumer protections.

Economic Potential of Social Plus Games in Massachusetts

Economic modeling shows that implementing a modern regulatory framework for online social games with sweepstakes promotions, or Social Plus games, could generate more than $30 million in new annual revenue for Massachusetts.  

SGLA Expresses Disappointment at Minnesota AG’s Actions, Urges Smart Regulation of Social Plus Games

Alliance seeks collaboration to ensure Minnesota adults retain access to safe, lawful online social games with sweepstakes promotions.

Sweepsy: A Conversation With VGW’s Head Of Responsible Social Gameplay

VGW's Head of Responsible Social Gameplay says: “I just want to really emphasize that I think the VGW RSG program would stand heads up to anyone in the industry, both social and real-money.”

Proposed Ban on Online Social Games with Sweepstakes Promotions Would Cost New York Over $230 Million Annually 

The Social Gaming Leadership Alliance (SGLA) today released new economic modeling showing that a thriving online social games with sweepstakes promotions industry contributes more than $230 million annually to New York’s economy.  

Social Gaming Leadership Alliance Statement on Veto of LA SB 181   

The Social Gaming Leadership Alliance Executive Director, former Congressman Jeff Duncan, issued the following statement after Governor Landry vetoed SB 181, which would have prohibited online social games utilizing sweepstakes promotions in Louisiana

SGLA Slams State Sweepstakes Bans as Misinformed

The Social Gaming Leadership Alliance blasts state bans on sweepstakes casinos as rushed and misguided, arguing they hurt players and legal businesses while urging lawmakers for fair regulations.

Social Gaming Leadership Alliance Responds to New York Attorney General Action

The Social Gaming Leadership Alliance (SGLA) today responded to the New York Attorney General's enforcement action, which mischaracterizes social online games that utilize sweepstakes promotions as illegal gambling operations.

Louisiana Lawmakers Misled by False Claims, Residents to Lose Access to Popular Entertainment 

The Social Gaming Leadership Alliance (SGLA), a coalition of industry leaders advocating for the online social games industry, regrets the passage of legislation in the Louisiana State House that will deprive the state’s residents of popular, free-to-play entertainment enjoyed by millions nationwide. 

Social Gaming Leadership Alliance Statement on CT SB1235 

Today, the Social Gaming Leadership Alliance Executive Director, former Congressman Jeff Duncan, issued the following statement after the Connecticut House of Representatives passed SB1235, banning online social games with sweepstakes promotions in the state

The Current: VGW Leads New Sweepstakes Gaming Group

The Chumba Casino and Global Poker parent company gets involved in advocacy. Gambling news roundup: Kalshi partners with Elon Musk's xAI; PrizePicks does fantasy deal with MLB's Houston Astros.